Press

10 | 2021

Case Study 2021:

“Headed for the end of the line? Where are managers leading retail?”

Are managers leading retail toward the end of the line? — This case study uses a structured analysis to show where the current state deviates from the ideal state of a sustainable retail company. The fact is: Something must happen, especially at the management level, to ensure long-term survival! For the case study of Sickel & Team, accompanied by the Deutsches Institut für Marketing, a total of 61 customers and 93 projects of Sickel & Team from the years 2015 to 2021 were analysed across all industries.

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10 | 2021

Case Study 2021:

“Headed for the end of the line? Where are managers leading retail?”

Are managers leading retail toward the end of the line? — This case study uses a structured analysis to show where the current state deviates from the ideal state of a sustainable retail company. The fact is: Something must happen, especially at the management level, to ensure long-term survival! For the case study of Sickel & Team, accompanied by the Deutsches Institut für Marketing, a total of 61 customers and 93 projects of Sickel & Team from the years 2015 to 2021 were analysed across all industries.

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Sickel & Team Presse

Article | Vertriebszeitung | December 2021 Issue

„6 Grievances in Retail Companies“

… Case study: Headed for the end of the line? Where managers are leading retail… Where does retail stand? And which set screws can retail companies turn to stay competitive in the future?…

TO ARTICLE

Sickel & Team Presse

Study | Sickel & Team | DIM Deutsches Institut für Marketing

“Stationary Retail 2020”

… Can stationary retail still be saved? — Large-scale studies show an urgent need for action. Despite service measures, customer loyalty programs, customer experience, employee training in sales: “Hardly anything reaches the end customer.” That is the alarming conclusion of the current study “Stationery Retail 2020”.
A study by Sickel & Team, realized by the Deutsches Institut für Marketing under the direction of Prof. Dr Michael Bernecker…

TO STUDY

Sickel & Team Presse

Article | toys-kids.de | By Sibylle Dorndorf

Rethinking is the word

… The stationary medium-sized retail trade has lost a huge amount of turnover due to shifts in purchasing power to the food retail trade, drugstores, and other “system-relevant” sales outlets. This sector must ensure that this is compensated for as quickly as possible. This will only work if local retailers can win back their customers…

TO ARTICLE

Sickel & Team Presse

Article | POS Technology | May 2021 Issue

“People in focus”

… In an interview with POS Technology, sales expert Christian Sickel talks about practical relevance, holistic strategies, and focusing on the essentials…

TO ARTICLE

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Christian Sickel

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Caroline Müller

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CAROLINE Müller
PR-MANAGER

c.mueller@sickel-team.com
+49 (0) 160 75 66 808

Please contact us via e-mail and we will add you to our press distribution list.

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